Shamiel Bloomfield

• Supported strategic initiatives such as expansion into new countries or acquisitions of new clients and associated pricing.
• Managed the preparation of monthly management reports, highlighting key performance indicators, risks, opportunities, and recommendations for action steps when necessary.
• Collaborated closely with department heads during the annual budget planning process to align resources with strategic priorities effectively.
• Proactively identified potential risks to the financial stability of the organization, developing contingency plans to mitigate their impact.
• Contributed to the development and implementation of long-term financial planning initiatives that supported corporate growth objectives.
• Led annual budgeting process across 8 entities, ensuring timely completion and alignment with company goals and objectives.
• Enhanced financial reporting capabilities with the development of comprehensive dashboards and KPI tracking tools.
• Reduced overhead costs by identifying inefficiencies and implementing cost-saving measures across various departments.
• Partnered with sales leadership to develop pricing strategies that maximized profitability while remaining competitive in the marketplace.

• Evaluated and optimized marketing strategies to improve goal attainment in building out retail network to over 600 terminals and improving brand awareness in first 2 years of operation
• Deployed well-coordinated campaigns and public relations strategies to facilitate smooth and successful launch of new lottery products - Launch of Pick 1 Monitor Game March 2023
• Incorporated product changes into marketing messages to drive customer engagement and maximize profits - Launch of Bonus Ball enhancement on Flagship Brand Big Pot December 2021 (+15% increase in product revenue)
• Boosted revenue opportunities by initiating strategic sales strategies based on industry trend and competitive analysis
• Developed metrics and measured success in order to penetrate marketplace as new entrant in industry
• Devised marketing plans using digital strategies, print advertising and Below the Line activities.
• Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
• Collaborated with external PR agencies, as well as internal stakeholders, to determine branding, product positioning and media messages

• Provided strategic advice on departmental restructuring (workforce planning and business realignments) and facilitated group-wide initiatives to identify inefficiencies, stream-line processes and drive cost reductions to create more flexible, cost-efficient workforce
• Lead major HR process improvements to achieve strategic objectives by driving implementation of SAP SuccessFactors across 32 markets
• Facilitated redesign of internal company structure
• Managed change via strong project and change management methodology (i.e Definition of scope, identification of risks, project plans, resource allocation, timeline and budget)
• Facilitated annual headcount budgeting and manpower planning across the Caribbean and Latin American market

• Implemented innovative programs to reduce turnover and maintain attrition rates to approximately 5% across the company
• Partnered with other stakeholders to successfully launch 5 new accounts which resulted in over 300 additional agents
• Developed reporting tools to capture and centralize statistical data from multiple sources, and provide analysis of these KPIs
• Responsible for long term capacity model with expected outcome to provide accurate work load predictions for budgeting and forecasting
• Designed and implemented key process improvements including resource approval and staff cost management in an effort to maintain payroll to revenue ratio
• Partnered with stakeholders to ensure accuracy in forecasting model as well as ensure groups are aligned to strategic initiatives
• Initiated roll out of 2 new software solutions for effective scheduling of staff compliment of 1500 and forecasting based on historical trends
• Partnered successfully with operations to increase productivity by 15%
• Improved client relations

Worked directly with clients to produce a more efficient and profitable operation through the following:

• Compiled research data and gave professional presentations highlighting finds and recommended optimizations.
• Evaluated diverse organizational systems to identify workflow, communication and resource utilization issues.
• Implemented innovative programs to increase employee loyalty and reduce turnover
• Created new revenue streams through redirecting client focus
• Developed and rolled out new policies and procedures based on results of business case
• Prepared business and marketing plans for clients

• Lowered company costs with combined annual cost savings of over US$370k through accurate financial modeling, budgeting and process improvement
• Developed forecasting tools and dashboards to analyze revenue variance, business pipeline and industry trends
• Monitored and analyzed financial, statistical and operational data trends
• Created and maintained precise and accurate models, charts and reports
• Built and maintained databases for forecasting future financial performance
• Presented written reports on general economic trends and Key performance indicators
• Designed and implemented key process improvements including resource approval and staff cost management in an effort to maintain payroll to revenue ratio
• Partnered with stakeholders to ensure accuracy in forecasting model as well as ensure groups are aligned to strategic initiatives
• Designed and tracked incentive package for senior management as part of their compensation package
• Assisted in preparing annual budgets and reporting on variances across all properties
• Consolidated financial data and materials for all properties across regions
• Developed and monitor Incentive Schemes for use in compensating senior management on property