Jetesha Bennett
Digital Marketing Specialist
Kingston
Summary
Expert Digital Marketer with proven record of exceeding marketing objectives by developing high-performing, multifaceted digital marketing plans. Passionate about connecting with target audiences and driving consistent growth. Insight-driven and adaptable to changing market conditions.
Overview
8
8
years of professional experience
11
11
years of post-secondary education
5
5
Certifications
2
2
Languages
Work History
Founder & Content Creator
Where Wil We Go?
Worldwide, Remote
01.2023 - Current
- Propelled creation and curation of captivating content for "Where Wil We Go?" leading to the development of a distinctive niche website and the triumphant growth of a travel vlog, garnering over 1600 subscribers in less than one year
- Implemented highly effective SEO strategies, achieving top 50+ keyword rankings and significantly enhancing both visibility and engagement metrics
- Catalyzed impactful collaborations with distinguished travel brands, substantially amplifying brand reach and influence
- Customized brand message to reach and capture target audience interest and drive engagement
Digital Marketer and Social Media Manager
Freelancer
Worldwide, Remote
06.2016 - Current
- Pioneered data-driven digital marketing campaigns that resulted in a notable 10-40% surge in brand visibility and engagement, showcasing a proven track record of delivering impactful results
- Devised and executed cutting-edge digital marketing strategies, consistently surpassing key performance metrics, achieving month-over-month growth, and generating high-quality leads to drive business success
- Collaborated with a diverse clientele, optimizing online presence, spearheading product development initiatives, and strategically evaluating marketing strategies to enhance their comprehensiveness and effectiveness
Business Manager
Knott Rope Bar, Grill & Obstacle Trail
Layou, St. Vincent & The Grenadines
06.2018 - 12.2019
- Implemented highly efficient and cost-effective marketing strategies, leading to a remarkable 100% increase in take-out orders and overall revenue
- Slashed business operational costs by 30% by negotiating pricing and fees with vendors while ensuring the continued quality of service
- Revitalized business operations by implementing a strategic employee shift system and client feedback mechanisms, resulting in improved employee retention and consistent month-over-month increases in client satisfaction
- Created, managed, and executed business plan and communicated company vision and objectives to motivate teams
Education
Bachelor of Science - Marketing
The University of The West Indies, Mona Campus
Kingston, Jamaica 09.2013 - 05.2018
Associate of Science - Business Management
St. Vincent Grenadines Community College Division of Arts, Science & General Studies
Villa, St. Vincent & The Grenadines 09.2011 - 06.2013
High School Diploma -
St. Vincent And The Grenadines Girls' High School At St. Vincent & The Grenadines
Kingstown, St. Vincent & The Grenadines 09.2006 - 05.2011
Skills
Project Managementundefined
Websites
Certification
Digital Marketing Foundations, LinkedIn
Timeline
Founder & Content Creator
Where Wil We Go?
01.2023 - Current
Digital Marketing Foundations, LinkedIn
03-2022
Google Analytics 4 (GA4) Essential Training
03-2022
SEO Foundations LinkedIn
03-2022
Marketing: Copywriting for Social Media, LinkedIn
03-2022
Business Manager
Knott Rope Bar, Grill & Obstacle Trail
06.2018 - 12.2019
Digital Marketer and Social Media Manager
Freelancer
06.2016 - Current
Bachelor of Science - Marketing
The University of The West Indies, Mona Campus
09.2013 - 05.2018
Business Management, Caribbean Examination Council
07-2013
Associate of Science - Business Management
St. Vincent Grenadines Community College Division of Arts, Science & General Studies
09.2011 - 06.2013
High School Diploma -
St. Vincent And The Grenadines Girls' High School At St. Vincent & The Grenadines
09.2006 - 05.2011
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