IMANI COLLINGS
Kingston,Jamaica
Summary
I create from inception to execution.
As an inventive Creative Associate with extensive experience in creating compelling content and visuals for diverse industries, I have provided design solutions to clients for over 12 years.
I have used my expertise to drive brand growth through innovative strategies and visual storytelling, with my strong abilities in design software and digital platforms. Previous work has led to significant increase in audience engagement, demonstrating keen understanding of target audiences and exceptional creative vision.
Overview
11
11
years of professional experience
Work History
Creative Associate
MARKET ME JAMAICA
Kingston, JA
03.2021 - 10.2024
- Collaborated with stakeholders to identify objectives, scope and timeline for special projects.
- Drafted communications related to special projects including emails, memos, reports and presentations.
- Maintained an organized filing system for tracking documents related to each project.
- Provided support in the planning and implementation of special projects initiatives.
- Managed multiple tasks simultaneously while meeting tight deadlines for various assigned tasks.
- Provided guidance and mentorship to junior designers on various creative tasks.
- Assisted in developing proposals for potential clients detailing scope of work.
- Edited existing designs based on feedback from stakeholders and clients.
- Developed graphics for emails, websites, advertisements, brochures, flyers, posters, banners and other promotional material.
- Collaborated with marketing teams to ensure brand consistency across all digital platforms.
- Developed layouts, logos, branding materials, and illustrations to meet client requirements.
- Developed detailed project plans with timelines and deadlines for graphic design projects.
- Identified opportunities to improve existing designs by incorporating current trends in graphic design.
- Participated in brainstorming sessions with team members to generate ideas for upcoming projects.
- Ensured accuracy of colors used throughout each project according to the company's color palette guidelines.
- Optimized images for various digital platforms including webpages and social media channels.
- Worked closely with copywriters to create visually appealing content that accurately reflects the brand's message.
- Reviewed work submitted by other designers in order to ensure quality assurance standards were met.
- Presented creative ideas and artwork at internal meetings with stakeholders.
- Designed and created high-quality visuals for print, web, and social media campaigns.
- Managed multiple design tasks with short deadlines by prioritizing job responsibilities and overseeing time-sensitive deliverables.
- Participated in client meetings to discuss project scope, expectations and completion dates.
- Developed creative, graphic presentations to communicate mood, emphasis and insight.
- Implemented client feedback into design revisions, ensuring final deliverables met project requirements.
- Managed multiple design projects simultaneously, ensuring timely delivery and adherence to brand standards.
Creative Associate
Advertising and Marketing Ltd. JA
Kingston, JA
05.2019 - 10.2020
- Troubleshot any technical issues related to graphics or design elements within a project.
- Researched new trends in graphic design software and techniques to stay up-to-date with industry standards.
- Assisted in developing proposals for potential clients detailing scope of work and estimated costs.
- Edited existing designs based on feedback from stakeholders and clients.
- Developed graphics for emails, websites, advertisements, brochures, flyers, posters, banners and other promotional material.
- Collaborated with marketing teams to ensure brand consistency across all digital platforms.
- Developed layouts, logos, branding materials, and illustrations to meet client requirements.
- Developed detailed project plans with timelines and deadlines for graphic design projects.
- Identified opportunities to improve existing designs by incorporating current trends in graphic design.
- Participated in brainstorming sessions with team members to generate ideas for upcoming projects.
Freelance Senior Graphic Designer
THE LAB
Kinston, JA
11.2016 - 10.2018
- KEY CLIENTS:
- JP Foods
- Jp St. Mary
- Digicel Caribbean Rebrand
- NCB Worldchampionships
- NCB Visa
- Grace Kennedy Brand Guideline
- Campari Week 2017
Freelance Designer
BANYAN COMMUNICATIONS
Atlanta, GA
07.2018 - 08.2018
- KEY PROJECT:
- "Your Life Your Voice" Social Media Campaign August 2018
Senior Creative Associate
ADVERTISING & MARKETING, JA
Kinston, JA
07.2015 - 09.2016
- KEY PROJECTS:
- Lime/flow Rebrand
- Flow Digital Regional
- Flow Study Rebrand
- Jmmb Wealth Builder Campaign
- Jmmb Drive Easy Campaign
- Curves "Be The Woman" Campaign
Associate Creative Director
PRISM COMMUNICATIONS, LTD
Kinston, JA
01.2014 - 06.2015
- KEY PROJECTS:
- Digicel Operation Bbv Campaign
- Digicel Value Campaign
- Redstripe Brand Guidelines
Education
Bachelor of Science - DIGITAL ARTS AND DESIGN
FULL SAIL UNIVERSITY
WINTER PARK, FL07.2011
Skills
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Art Direction
- Concept strategy
- Creative collaboration
- Content creation
- Copywriting
- Creative collaboration
- Graphic design
- Digital marketing
- Project management
- Brand development
- Presentation skills
- Video editing
Awards
- American Advertising Awards Silver, 05/01/19
- Full Sail University Award of Excellence, 07/31/11
Programs
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Adobe After Effects
- Final Cut Pro
- Photography
- Keynote
- Microsoft Word
- Microsoft Excel
- Microsoft PowerPoint
Accomplishments
- 2 Silver Addy Awards for Art Direction
Languages
English
First Language
References
References available upon request.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Creative Associate
MARKET ME JAMAICA
03.2021 - 10.2024
Creative Associate
Advertising and Marketing Ltd. JA
05.2019 - 10.2020
Freelance Designer
BANYAN COMMUNICATIONS
07.2018 - 08.2018
Freelance Senior Graphic Designer
THE LAB
11.2016 - 10.2018
Senior Creative Associate
ADVERTISING & MARKETING, JA
07.2015 - 09.2016
Associate Creative Director
PRISM COMMUNICATIONS, LTD
01.2014 - 06.2015
Bachelor of Science - DIGITAL ARTS AND DESIGN
FULL SAIL UNIVERSITY
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