Guy Zemler

• Built and scaled top-performing gaming websites from scratch, driving consistent growth in organic traffic.
• Executed end-to-end SEO strategies, including technical SEO, on-page optimization, and content planning tailored to the gaming industry.
• Conducted thorough keyword research and competitive analysis to identify and capitalize on high-value opportunities.
• Personally oversaw site architecture, content creation, and optimization to maximize search visibility.
• Collaborated with developers to resolve technical issues and improve Core Web Vitals, enhancing user experience and website performance.
• Implemented effective internal linking, meta tags, and structured data to optimize ranking potential.
• Utilized tools like Google Analytics and Search Console to monitor performance, refine strategies, and deliver measurable improvements.
• Achieved significant and sustained growth in organic traffic through data-informed decision-making and continuous optimization.
• Worked closely with content creators, designers, and developers to ensure SEO best practices were implemented across all projects.
• Established partnerships within the industry to enhance link-building efforts and increase domain authority.

SEO Manager - Poker UK & CA markets

• SEO On Page. including: Keyword research, setting up new sites, content optimization, site structure ,internal linking, page load time optimization, building new landing pages and improving them.
• SEO Off Page - Link building management, PRs & Outreach content campaigns.
• Monitored performance of SEO strategies and statistics to identify areas of improvement.
• Ongoing competitive analysis to find new strategies and practices.

UK Poker Blog manager

• Supervised all content production aspects including topic ideation, keyword research, writer guidelines, creative, SEO optimization & content upload.
• Built and strengthened strategic relationships with vendors: Poker writers (+10), content editors, digital illustration studios, video editors, web team.
• Off page: Building links to blog articles, maintaining Twitter influencers network & Content syndication partnerships.
• Monitored performance of SEO & content marketing strategies and statistics to identify areas of improvement.
• Generated 600% growth in organic traffic through effective content marketing strategies.

• Provided leadership, mentoring, and management of all team members
• Communicated to team and management on SEO project development, timelines, and results
• Performed research, analyzing analytics data and developing key insights and action plans based on campaign results
• Analyzed inbound link data and identify areas of concern and make recommendations
• Performed 3rd party partner evaluation, selection and managing relationships

• Worked cross-functionally with development, design, product, marketing and project management groups to plan and implement SEO updates on 888poker new site.
• Developed framework and reports to systematically track and improve SEO performance
• Developed , manage and provide SEO related reporting for cross functional and management teams
• Worked with Product Management teams to prioritize projects and develop roadmaps.
• Worked with development teams to ensure technical SEO best practices are properly implemented on newly developed code

• Managed customer portfolios and maintaining
  ongoing contact with them.
• Increased organic traffic by 200% using SEO methods such as: keyword research, content optimization, content structure,link building and more.
• Created detailed SEO recommendation reports for clients and follow up on their implementation